Uncategorised

As we celebrate the roll out of the first COVID-19 vaccine, there’s finally a feeling of optimism in the air about 2021. We know we’re not out of the woods yet, but amidst the significant challenges and upset that the coronavirus has wrought, we’ve also seen rays of light shining through from the indomitable human spirit even through these dark times.

Maybe it’s the impact of the younger generation making their voices heard, exacerbated by our collective experience of the pandemic on our communities - but it seems that more and more brands are bringing CSR into the marketing mix for their loyalty and rewards programmes.

The announcement comes as the company adopts a partnership approach with leading marketing, reward and incentive agencies to embed philanthropy in brand campaigns

Hear from our CEO Crispin Rogers in the latest Loyalty Podcast discussion hosted by Iain Pringle.

Great to see PetaCrunch the AI media company, who focus on interesting start-ups, their vision, investment and progress feature For Good Causes .