Bringing CSR into Loyalty and Rewards - Top 10 Tips

Maybe it’s the impact of the younger generation making their voices heard, exacerbated by our collective experience of the pandemic on our communities - but it seems that more and more brands are bringing CSR into the marketing mix for their loyalty and rewards programmes.

Can CSR reinvigorate the Loyalty Industry?

At For Good Causes we could see the trend toward brands being increasingly keen to add social impact to the customer facing activities and programmes – especially in response to the increasing demands of the millennial generation.